Providing personalized, daily coaching to every driver can feel impossible for most fleets. High turnover and limited safety resources often force managers to focus only on serious incidents, leaving positive reinforcement and emerging risks unaddressed.

This session highlights a scalable, AI-powered approach to shift coaching from reactive to proactive. Learn how fleets are using AI, in-cab cameras, and driver scorecards to deliver bite-sized training, prevent accidents, improve retention, and build a safety culture drivers want to be part of.

Speaker

Justin Copeland
Justin Copeland
Vice President of Safety, United Road
Guest Speaker

Justin Copeland is the Vice President of Safety at United Road, where he has spent the past five years leading initiatives to enhance fleet safety, ensure regulatory compliance, and deliver comprehensive training programs for drivers, staff, and technicians.